By John Traver, CEO, Traver Connect It’s a word that is tossed around often and much, but “retention” is still “THE word”. How else can our industry sum up the simple business principle of repeat purchases with the same customer? … Read More
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Let us start with this famous Thomas Edison quote: “Opportunity is missed by most people because it is dressed in overalls and looks like work”. Same holds true today as it did way back then. If you are an … Read More